

AI Skills Lab - Building Your Own AI Assistants
Hands-On Workshop: Building Your Own AI Assistants
Move beyond prompts and start building AI tools that actually work for your business
Most people stop at prompts. This workshop shows you how to go further.
In this hands-on, 3-hour workshop, you’ll learn how to build your own AI assistants—tools that consistently follow your rules, understand your business, and support real work like marketing, operations, customer support, or project management.
Instead of copying prompts into a library and starting from scratch every time, you’ll create AI assistants with permanent instructions, defined roles, and access to your business knowledge.
What You’ll Learn
How to use the RICON Framework to write clear, permanent instructions that define how an AI assistant behaves, thinks, and responds
How to turn your best prompts into specialized AI tools built for specific roles (marketing, support, ops, leadership, and more)
How to securely give an AI assistant access to your own files so it answers questions based on your documents—not generic internet information
How to structure assistants so they’re reliable, repeatable, and usable every day or across a team
What You’ll Do
This is not a lecture. You’ll be building the entire time.
Participants will:
Convert existing prompts into long-term instructions that an AI assistant follows consistently
Build a custom, private assistant inside ChatGPT with a defined role, personality, and purpose
Upload business documents (SOPs, handbooks, playbooks, FAQs, etc.) to train the assistant with real company knowledge
What You’ll Leave With
By the end of the session, you’ll have:
A fully built AI assistant tailored to your business or role
A repeatable structure you can use to create additional assistants
A clear understanding of how to control AI behavior instead of reacting to it
A practical system that saves time, reduces friction, and improves consistency
Who This Workshop Is For
Founders and small business owners
Team leads and operators
Marketers, project managers, and support professionals
Anyone ready to move from “using AI” to deploying AI intentionally
No coding required. No technical background needed.
Bring your laptop. Leave with an AI assistant that actually works for you.
About the Instructor: Audrey Kerchner
AI Consultant | Chief Strategist | AI Keynote Speaker
Audrey Kerchner is the founder of Inkyma - an AI consulting firm dedicated to helping small and midsized businesses implement solutions that deliver real results. With over 20 years of experience in strategy and marketing, she’s known for turning AI confusion into clear, simple, actionable tasks that any business owner can follow.
She has led dozens of hands-on trainings, including work with the U.S. Department of Veterans Affairs and multiple private advisory groups. Audrey excels at guiding business owners through practical exercises, breaking down complex ideas into plain-English steps, and showing leaders how to use AI to lighten their workload - not add to it.
She believes AI should be accessible to every business - not just the big ones - and her workshops reflect that mission.