

How Google Monetizes AI: The Future of Subscriptions, Usage & Monetization
Artificial intelligence is rewriting the rules of software monetization.
For the last two decades, SaaS companies followed a familiar playbook: free trials, freemium products, seat-based pricing, and predictable subscription models. AI is changing all of that.
Join us for an exclusive conversation with Vikas Kansal, Product Lead for Gemini AI Subscriptions at Google, as we explore how one of the world's leading AI organizations thinks about pricing, subscriptions, usage-based models, and the future of monetization.
We'll discuss:
• Why traditional SaaS monetization strategies are breaking down in the age of AI
• How Google approaches AI subscriptions and premium offerings
• The rise of usage-based pricing and outcome-based monetization
• What founders and product leaders need to know about building sustainable AI businesses
• Lessons from launching and scaling Gemini AI
Whether you're building an AI startup, leading growth at a SaaS company, or simply trying to understand where software business models are headed next, this session will provide practical insights from the front lines of AI monetization.
Featuring:
Vikas Kansal — Product Lead, Gemini AI Subscriptions at Google
Hosted by:
Zain Abiddin — Founder, GrowthPad
Space is limited. Apply to attend.