GTM Sessions: Messaging That Actually Converts

​An 8-week discussion series for founders and growth-stage professionals ready to sharpen their go-to-market strategy — from identifying your ideal customer to building a repeatable revenue engine.

​Facilitated by Marcus Knight, Founder of Cultured Perspective, each session is discussion-based, outcome-driven, and designed to give you something actionable to take back to your business immediately.

​What We'll Cover:

• ​Week 1 — The State of Go-to-Market in 2026

• ​Week 2 — Finding and Validating Your Ideal Customer

• ​Week 3 — Messaging That Actually Converts

• ​Week 4 — Designing a Sales Motion That Works

• ​Week 5 — Metrics That Actually Matter

• ​Week 6 — Fundraising vs. Revenue

• ​Week 7 — Scaling the Revenue Engine

• ​Week 8 — GTM Roadmap & Founder Strategy Session

​Guest speakers including investors, operators, and revenue leaders will join select sessions throughout the series.

​Labour Temple | 2800 1st Avenue, Seattle WA 98121 Every Wednesday | 12:30 PM – 2:00 PM Registration required