​Are your competitors winning in AI search?

​Join our live research briefing to discover how AI is changing the way industrial buyers find, compare and select suppliers — and what manufacturers can do about it.

​Published for Fakuma 2026, our latest AI visibility research examines hundreds of buyer questions and thousands of AI-generated answers across industrial markets.

​The findings reveal significant differences in which manufacturers are recommended, whose content is cited and where competitors are gaining visibility — from initial research and technical comparisons through to supplier selection.

​In this live 40-minute research briefing, I’ll take you through:

• ​Who’s winning: What our AI visibility benchmarks reveal about competition across industrial markets.

• ​How the buyer journey is changing: Where manufacturers are gaining or losing visibility as buyers research, compare and validate suppliers.

• ​Citations vs brand mentions: Why appearing in an AI answer isn’t the same as being cited as a source.

• ​What works: Lessons from our work with manufacturers including Victrex, and how we’ve approached improving AI search visibility.

• ​What to do next: Practical steps to understand your competitive position and identify opportunities to improve.

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Explore the research

​You can explore our published AI visibility benchmarks, compare manufacturers and see who’s winning across different industrial markets before the session.

​Explore the AI visibility research →

​Who should attend?

​Marketing, sales and commercial leaders at industrial and advanced materials manufacturers who want to understand how AI is changing the buying journey — and what it means for their competitive position.

​40 minutes · Free online event · Live Q&A

​Hosted by Stefan Finch, Founder, Graph.