

StepFun x NYU PMC Case Jam
Work on a real AI go-to-market problem, in one weekend.
AI is the hottest space in tech right now, and here’s a low-key way to get hands-on with it. StepFun, an AI company building frontier models, wants to know how to win over US developers. You’ll dig into its real lineup, including Step 5 Preview, a 600B-parameter open-weights model with a 1M-token context window, and pitch how StepFun should grow in the US.
Why join
Get real AI product experience. Learn how AI models actually get to market, from finding the right users to running a model launch. It’s the kind of thinking PM and growth interviews ask about.
Walk away with a resume line and a portfolio piece. “Built a US go-to-market strategy for an AI model company” is a great story to tell.
Get your ideas in front of StepFun. Your work is judged by the StepFun team.
Keep your weekend. No experience needed, no long prep. Grab a few friends (or come solo and meet some) and just bring your ideas.
How the weekend works (tentative)
Fri Oct 30, 12 PM: sign-ups close
Fri Oct 30, 2 PM: case lands in your inbox
Sun Nov 1, 4 PM: send in your slides
Sun Nov 1, 5 to 7 PM: share your ideas in person + awards at NYU Stern (room TBC)
Prizes
1st place: $300
2nd place: $200
3rd place: $100
Plus StepFun API credits for the winning teams to build with
Open to all NYU students, and friends from other schools are welcome too.
Sign up by Friday, Oct 30 at 12 PM.
Hosted by NYU Product Management Club x StepFun.