

Build Your MVP: The Decisions Nobody Tells You About
The hardest part of building an MVP isn't the code. It's deciding what not to build.
Ethan Pierce built his latest startup out of something that frustrated him personally. Kush Mallick got his idea at 4am in a hotel room where the AC had cut out and he couldn't reach the front desk. Neither started with a roadmap. Both had to figure out — fast — what to actually build first.
Ethan, founder and CEO of Adaptive Reader, built the company from his own struggles with reading. Before this, he was CPO at Readlee — an AI literacy company that got acquired. On his third startup, he's made enough product calls, good and bad, to know which ones you can recover from and which ones cost you six months. He'll tell you which is which.
Kush is the founder and CEO of SelfServe, a mobile-first AI platform replacing the front desk at boutique and independent hotels — built from a moment of pure frustration, and proving they don't have to settle for what enterprise software has always assumed they need.
Both will get into the real stuff. Features shipped too early. Ones held back too long. Calls that felt obvious in hindsight and impossible in the moment.
Louis Leblanc, our Head of Investment, will lead the conversation and keep it honest.
Bring whatever you're sitting on — a scope decision you keep second-guessing, a feature you're not sure is worth building, something you haven't figured out how to say to your co-founder. That's what this room is for.
We wrap at 5:00 PM and go straight into food, drinks, and open networking until 6:00 PM. The conversations after these events are usually the best ones.
Limited spots. Register now.