GTM Leaders Lab by Growth Meetup • Live Cohort Program • Starts November 12
Stop piecing together Go-To-Market tactics from random webinars and LinkedIn posts.
Instead, lock in and spend a month mastering the practical side of GTM in a live cohort led by industry experts.
GTM Leaders Lab is a month-long live online course and community for senior marketers and growth professionals who want to get better at Go-To-Market.
Each session is a deep dive taught by leading B2B tech practitioners. We’re keeping the cohort small, so you’ll get to know the people you’re learning from and with.
It's fully online, so you can join from anywhere.
Program and speakers
Live online workshops
Our experts prepared live, highly practical 3-hour deep-dive sessions. Most run twice so you can pick the time that suits you better. All happening over 4 weeks from 12 November to 10 December 2026.
GTM strategy, with Maja Voje (Growth Lab)
ABM and LinkedIn ads, with Emilia Korczyńska (ZenABM)
GTM brain and scaling with AI, with Sebastian Kajzer (TrueEngage)
Building outbound campaigns from scratch, with Mateusz Sekta (Vanderbuild)
AI visibility and search, with Jakub Sadowski and Paulina Kaleta (Positive Surfer)
Pricing in practice, learned from real examples, with Damian Foks (Valueships)
GTM analytics and RevOps, with Wiktor Rymarz (uPacjenta)
Bonus live sessions
Extra online sessions on top of the workshops.
Partnerships and GTM, with Nazar Mozhovyi (viktor.com)
Brand and GTM - speaker to be announced
Live masterminds
Member-only online sessions, happening from November 2026 to January 2027.
Getting promoted and hiring in GTM, with Mick Griffin (SmartJobs)
Field marketing, events and GTM, with Aleksandra Romańczyk (Valueships)
Dates not listed are still being confirmed. You'll get the final schedule a few days before the course starts.
What you get
Live online workshops with top GTM practitioners, 3h each, covering the full scope of Go-To-Market
2 time slots to choose from for the live workshops, so you can pick what works for your busy schedule
Bonus sessions and live masterminds with industry experts
Weekly Ask the Experts Q&A sessions – direct access to our speakers
A small, curated group, so there’s room for questions and discussion, and you get to learn from other attendees
Access to recordings (if you can't join live), GTM frameworks and additional materials from all sessions
A certificate of completion to show off and share on LinkedIn
Deals from our partners:
up to 3 months of Notion Business with Notion AI (for new users with a business email),
1 month of the Positive Surfer Pro plan for free and then 30% off,
30% off ZenABM for 2 months plus a 1-hour call with Emilia,
1 month of the Salesforge Growth plan for free
...and more deals coming soon
+ 3 months of Growth Society, our new closed community: a monthly power hour with industry experts, a monthly 1:1 match with another member, members-only events, special deals, an on-demand library, exclusive job offers and priority registration for Growth Meetup events
+ A free, guaranteed ticket to GTM Leaders Night, our in-person event in December, with no waitlist
Who it’s for
The course is for senior marketers, growth and GTM professionals who work in B2B tech. You might be a Head of Marketing who wants to be stronger at GTM, a senior marketer on the way to a leadership role, or someone who is responsible for GTM results without (yet) having GTM in their title. If you're after a promotion, a raise, your next big role, or just want to start 2027 with new skills – this is for you.
How to join and pay
To join, click Apply and fill in a 5-minute form. We select cohort members case by case, and we only take payment once you’re accepted.
Buying for a team? Team tickets cost less per person. Email us at events@growthmeetup.com with the subject “Team access – GTM Leaders Lab”.
Need an invoice? Once you’ve paid, email us at events@growthmeetup.com and we’ll send it to you.
Partners
Cohort partners: Notion, ZenABM, Positive, Valueships, Vanderbuild, SmartJobs and Salesforge.
Community partners: Softwareness, ProductMeetups.com.
📥 Contact us if you'd like to become a partner.
About us
Growth Meetup started as in-person events and a community for senior marketing, growth and product people in tech. We’ve been organizing events since 2018, and now we're bringing the same values of quality, exclusivity and expertise to our first cohort.
Learn more about the GTM Leaders Lab.