

Automate Your Business 101 | Build An AI Agent In 7 Steps
Automate Your Business: Build an AI Agent in 7 Steps
Where could automation make the biggest difference in your business? Before choosing a tool or building an AI agent, you need a clear process and a problem worth solving.
In this practical 60-minute masterclass, we'll walk through seven steps for finding a useful opportunity, deciding whether an AI agent is the right solution, and planning how to build and test one. You'll see how to weigh simpler automations and the tools you already use, so you can choose an approach that fits your business.
The 7 steps we'll cover
Find a repetitive workflow with a clear business benefit
Map what happens now, including inputs, decisions, and handoffs
Decide whether to simplify the process, automate it, or use an AI agent
Choose the tools and information the agent would need
Define the agent's task, instructions, and limits
Add human review and safeguards where they matter
Test it on real examples, measure the result, and improve it
Live business walkthrough
We'll audit an example business, pick one workflow, and work through the seven steps to show what a simple AI agent for that job could look like. We'll compare the tool options, discuss the trade-offs, and show how to judge whether it's worth implementing.
60-minute session plan
First 5 minutes: meet Callum and hear about his experience with business operations and automation
Next 45 minutes: learn the seven steps and apply them to the live business example
Final 10 minutes: open Q&A about applying these ideas to your business
Near the end, Callum will also briefly introduce MLAI Studio for business owners who would like help scoping or building an automation project.
Who it's for
Business owners and operators who are curious about using automation to improve how their business runs. No coding or prior automation experience is needed.
Your host
Callum Holt is a full-stack software engineer working at an AI startup and the tech lead at MLAI. His background spans building businesses, sales, marketing, operations, and automation.
No preparation is needed. If you like, bring one part of your business you'd like to improve.