

PMF Precedes GTM — Every Time
Hello,
Welcome to The PMF Roundtable.
Are you a tech startup founder circling your Product Market Fit? Would you enjoy a stimulating conversation founder-to-founder about what really matters in a confidential setting?
If so, then this event is for you.
About The Session
This week we're exploring one of the most dangerous moments in a founder's journey: the moment you're pushed to scale before you're actually ready.
It comes from everywhere. An investor wanting growth metrics. An accelerator moving the cohort to GTM week. A co-founder convinced that more sales activity will solve what is actually a product problem. And underneath all of it, one uncomfortable truth nobody wants to say out loud — PMF hasn't been confirmed yet.
We'll be exploring:
The real cost of premature scaling — and why it's rarely just financial
What genuine PMF readiness signals actually look like in practice
Why accelerators often push founders to GTM before they're ready — and how to navigate that pressure
If you've been asking yourself "are we actually ready to scale — or are we just on schedule?" — this session is for you.
What's A Roundtable?
This is a Zoom event facilitated by your host Kevin Mascarenhas. A carefully curated space for thoughtful founders to share real experiences while sharpening each other’s thinking.
The PMF stage can get messy and misaligned. In the Roundtable, we slow that down. We look at the real tensions founders are navigating:
• Distinguishing signal from distraction
• Aligning teams under pressure
• Making decisions without perfect data
• Knowing when to push — and when to pause
The intention is simple: Together, we'll co-create a thinking environment where insight can emerge.
In previous roundtables themes, we've explored: Perspective → Systems → Reflection → Signal → Decisions → Complexity
And if that feels relevant to your current stage, you’d be very welcome at the table.
A Little Bit About Me
Hello, I'm Kevin, and I'm on a mission to see more tech entrepreneurs cross the failure threshold and scale their innovative tech that betters the world we live in today.
I've committed to showing up every week, same time, same place to facilitate a conversation about a topic that really matters to founders as they circle their Product Market Fit.
You are very welcome to come and join us.