Ecom Unfiltered Coffee Chat — A roundtable for ecommerce operators

​Ecom Unfiltered Coffee Chat — A roundtable for ecommerce operators

​📍 Airwallex Office
📅 Thursday, 3 September, 2:00–5:00pm

​This is a working session for people who run e-commerce full time — merchants, agency folks, and solutions providers who deal with real problems every week: checkout conversion, inventory sync, rising ad costs, which apps are actually worth paying for.

​Here's what happens in the room:

Main Topic of this chat: Optimizing GEO for Shopify Merchants. Live demo included.

Agenda

• ​Networking with light bites sponsored

• ​Introductions by event sponsor and hosts

• ​Roundtable Intros & group tinkering (Problem-Solution Format)

• ​Main Topic with live demo

• ​Networking

​About our Coffee Chat sessions:

​We solve real problems. Everyone shares one thing they're stuck on right now. We pull the recurring themes and open them up to the group. If you've solved it before, you talk. If you're stuck, you ask. No pitching, no panels.

​We go hands-on with AI. Buyers are starting to ask ChatGPT and Perplexity "best X in Singapore" instead of scrolling Google. If your brand doesn't show up in those answers, you're invisible to that buyer. We'll do a live demo on how to get your store cited by AI search tools — not ranked, cited — and you'll leave with a checklist you can run on your own store that week.

​We connect people who can actually help each other. One ask, one offer. Say what you need. Say what you can give. This is how the room turns into a network, not just an afternoon.

​Spots are limited to keep this a working session, not a crowd. If you run e-commerce full time, apply below.

About our hosts

​Jessica Bong, founder of Soodo
Soodo is a Shopify agency that builds, migrates, and optimises stores for founders and in-house ecommerce teams who are done with vendors that leave them stranded. Soodo is run by Jessica Bong, who also owns Patch&Bagel, a DTC brand.

​Alva Chew, founder of Aerochat
AeroChat is an AI agent platform that helps Shopify merchants run customer service and sales support on autopilot so that they can scale revenue growth without chaos or losing control. AeroChat is founded by Alva, who also owns Stridec, a GEO/SEO specialist agency.

About our event sponsor

Airwallex is a global payments platform built for businesses that operate across borders — multi-currency accounts, fast international transfers, and spend management, all without relying on a traditional bank. For e-commerce sellers managing suppliers, ad spend, and customers across multiple countries, this is the kind of infrastructure that quietly saves hours and real money.

​Airwallex is headquartered in Singapore and San Francisco, and we're grateful to have their office as the space for this session.