Clay in Cairo: GTM Engineering 101
✨ Purpose
Clay Club is coming to Cairo for the first time.
If you keep hearing "GTM Engineer" and wonder how people actually get into it, this night is for you. You'll hear from Taha Ali and Ehsan Sayed, two people doing the work in Egypt, watch a real Clay workflow get built live, and leave knowing your first steps.
New to Clay? It's a tool GTM teams use to find leads, research companies and automate outreach. You don't need to know it before you come.
🎁 Everyone who fills out the feedback form after the event gets 500 free Clay credits.
💬 Vibe
A night with people who build GTM, not people who sell it
Tea in hand, real questions, honest answers
No pitches. Nobody is selling anything tonight
Beginners very welcome. No Clay experience needed
👩🏻💻 What You Will Learn
What a GTM Engineer actually does, and how it differs from sales, marketing or RevOps
How to start: the skills, the tools and a first project you can build this month
A real Clay workflow built live on screen, step by step
Open Q&A with the speakers
⏰ Timing
5:00 – 5:30 | Arrive, grab a name tag and tea, meet the room
5:30 – 5:45 | Welcome: GTM Engineering in 15 minutes
5:45 – 6:30 | GTM strategy: where GTM Engineering starts, with Taha Ali
6:30 – 7:15 | Live build: a real Clay workflow, start to finish
7:15 – 8:00 | Food break and networking
8:00 – 8:45 | GTM execution: turning the strategy into pipeline, with Ehsan Sayed
8:45 – 9:30 | Open Q&A with the speakers
9:30 – 10:00 | Group photo and networking
🍔 Food & Drinks
Food and drinks provided.
🧑🤝🧑 Who Should Come
Anyone curious about GTM Engineering, from students to career switchers
Sales, growth, marketing and RevOps people who want to build, not just run campaigns
Founders who build their own pipeline
Clay users at any level
👥 Capacity
35 seats. We review each registration by hand.
🚪 Preparation
Come with one question you've always wanted to ask about GTM Engineering
Bring your laptop if you want to follow the live build (optional)
🎙️ Speakers
Taha Ali: Founder & CEO of GroHub. Opens the night on GTM strategy.
Ehsan Sayed: Founder of Sales Techeis. Closes it on execution.
👋 Your Hosts
Mohamed Abuissa: Founder of GTM Heist. Builds outbound systems with Clay for B2B teams in MENA and the US.
Mohamed Nabil: Head of Digital Experience at oodi by Zain Iraq. Leads digital growth and performance marketing at scale.
📍 Location
Kamelizer Spaces, Majarrah, Sheikh Zayed
The exact location is on this page once you're approved.
If you can't make it anymore, please update your RSVP so someone on the waitlist can take your seat.