

Destech Studio: 01 Brand Physical Products with AI workflows
Destech 01: Brand Physical Products with AI Workflows
This is a hands-on design technology workshop focused on transforming an existing product concept into a fully realized brand and market-ready experience using contemporary AI workflows.
Must Have : A laptop and a mouse
Participants will learn how to think beyond the pitch deck and approach entrepreneurship as a designed system—combining storytelling, brand identity, visual design, and rapid AI prototyping. Working in teams, you will develop a product narrative, build a cohesive brand system, generate professional product visuals, and create a scrollytelling product webpage.
Through guided exercises and practical demonstrations, the workshop introduces core design thinking tools such as personas, narrative arcs, Gestalt principles, and emotional design alongside node-based AI tools including Krea, Weavy, Canva AI, and FigMake.
By the end of the workshop, participants will have:
A defined product and brand identity
AI-generated product visuals and lookbook
Brand systems and design assets
A complete product webpage prototype
This workshop is ideal for students who wish to learn to visualize their product idea to create beautiful visuals.