

How to Power Your Shopify Store on FLORA
Led by John Kalis, owner of Tiny Tuckets and Partnerships Lead at Shopify, with Kate Burmatnova, Forward Deployed Creative at FLORA.
BFCM is the biggest moment of the year for ecommerce merchants. The brands that win are the ones that can produce, test, and refresh creative quickly, without turning every new asset into another shoot, another designer request, or another production cycle.
This session is for ecommerce teams, and Shopify merchants in particular, who want a faster, more efficient way to create the assets their store actually needs heading into Q4.
John runs his own Shopify brand, so he's building from the same seat you are. And after years at Shopify seeing what works for merchants, he knows where creative can make the biggest difference. Kate builds these workflows with brands every day as a Forward Deployed Creative at FLORA, and will show you exactly how it's done.
Together they'll walk through how John turns a single product into a full season of creative, then publishes those assets directly to his store.
You'll walk away knowing:
How to create new PDP imagery without a reshoot
How to turn one product into ad, email, and social assets at scale
How to test social and ad concepts quickly before investing in production
How to take finished creative from FLORA straight to your Shopify store
Whether you're brand new to FLORA or already tinkering with it, come ready to steal the workflow.