​The Creator-to-Founder Playbook

​How Audiences Are Becoming Businesses

​Creators are no longer just building followers. They are building distribution, trust, communities, products, and companies.

​In today’s digital economy, an audience is not just a vanity metric. It is a business advantage. The next generation of entrepreneurs is using content as a launchpad to build startups, communities, products, services, and category-defining brands.

​Join us for an insightful fireside conversation on how creators are becoming founders, how founders are becoming creators, and why audience-led entrepreneurship is becoming one of the most powerful shifts in the startup ecosystem.

​This session will explore the real journey of moving from content to commerce, from influence to ownership, and from personal brand to scalable business.

​Key Discussion Areas

• ​Why more creators are launching products, startups, and companies

• ​Is audience the new startup advantage?

• ​Audience-first vs product-first businesses

• ​What creators underestimate about building a company

• ​What founders underestimate about building an audience

• ​The transition from content creator to business owner

• ​The future of entrepreneurship in the creator economy

​Featured Guests

​Sindhu Biswal

​Founder, Buzzlab | Ex-FilterCopy, Paytm Insider & Betterhalf

​Sindhu Biswal is a growth marketing expert and founder of Buzzlab, a content-led growth company helping startups, brands, and creators build scalable distribution engines. With experience leading growth at FilterCopy, Paytm Insider, Betterhalf, and advising companies like Razorpay, Wakefit, Acko, Toyota, and leading creators including Raj Shamani and Finance With Sharan, Sindhu has become one of India's most respected voices on content-led business growth. Today, he helps founders turn content into a sustainable competitive advantage through first-principles marketing, AI, and data-driven storytelling.

​LinkedIn: https://www.linkedin.com/in/sindhubiswal/
Instagram: https://www.instagram.com/sindhu.biswal/

​Devansh Jaipuriar

​Co-Founder & Director, Little Heights

​Devansh Jaipuriar is the Co-Founder and Director of Little Heights, a creator-first media company helping brands build owned audiences through storytelling, community, and hyperlocal content. Under his leadership, Little Heights has worked with some of India's leading brands to create content ecosystems that go beyond traditional marketing, transforming businesses into creators with loyal communities. Passionate about culture, distribution, and brand building, Devansh is helping shape the next generation of creator-led businesses by proving that great stories are the foundation of sustainable growth.

​LinkedIn: https://www.linkedin.com/in/devansh-jaipuriar/
Instagram: https://www.instagram.com/littlestoriesbengaluru/

Adithya Nataraj

​Founder, Wellyuga | Creator behind LearnWithAdithya | Ex-PhonePe | NIT Trichy

​Adithya Nataraj is one of India’s fastest-growing creator-entrepreneurs, known for building a strong audience through content around business, careers, marketing, and personal growth.

​Instagram: LearnWithAdithya

​Anirudh Sridharan

​Startup ecosystem leader | Entrepreneur | Operator

​Anirudh Sridharan is a startup ecosystem leader, entrepreneur, and operator with deep experience working with founders, investors, and high-growth startups.

​His work spans venture building, innovation, community building, and helping entrepreneurs understand the realities of building and scaling companies in fast-moving markets.

​LinkedIn: https://www.linkedin.com/in/anirudhsridharan/

​Event Details

​Date: 27 June 2026
Time: 4:30 PM onwards
Format: Fireside Chat + Audience Q&A + Networking
Venue: HSR Layout, Bengaluru
Expected Attendance: 100 participants

​Who Should Attend?

​This event is designed for people who want to understand how content, trust, and distribution can become the foundation for a real business.

​Ideal for:

• ​Startup founders

• ​Aspiring entrepreneurs

• ​Content creators

• ​Marketing and growth professionals

• ​Community builders

• ​Students exploring entrepreneurship

• ​Anyone interested in building influence, products, communities, and companies in the digital age

​Why Attend?

​Because the future of entrepreneurship will not be built only by those with capital. It will be built by those who can earn attention, build trust, understand communities, and turn distribution into durable businesses.

​Whether you are a founder trying to build an audience or a creator trying to build a company, this conversation will help you understand what it really takes to move from visibility to value.