Web3 Without the Complexity: Building for Everyone

​Web3 products often ask users to understand concepts they shouldn't need to understand just to use a product.

​Wallets. Gas. Networks. Signatures. Transactions. Tokens.

​But the best products don't make users learn how the technology works before they can use it.

​This practical workshop explores how builders can abstract away unnecessary crypto complexity and create Web3 experiences that feel intuitive to everyone — including first-time and non-crypto-native users.

​We'll examine real-world case studies, break down the UX decisions that make these products accessible, and turn those lessons into practical principles builders can apply to their own products.

​What we'll cover

​Case studies
Explore Web3 products that have successfully simplified complex blockchain interactions.

​The UX problem
Identify the points where crypto terminology, technical decisions and unnecessary steps create friction.

​Practical principles
Learn how to reduce, abstract, explain and guide users through Web3 experiences.

​Hands-on breakout exercise
Work with other builders to identify friction in a Web3 onboarding flow and redesign it for a first-time user.

​Who should attend?

​Builders, developers, designers, product people and community members interested in creating Web3 products that are easier to understand and easier to use.

​You don't need to be a UX expert — or even deeply crypto-native — to participate.