How Google redefined team performance after AI ate routine work
As AI and automation absorb routine execution, measuring hours logged, tickets resolved, or output volume has become obsolete. Over 50% of corporate roles are being fundamentally reshaped by AI-keeping job titles intact while demanding a total reframing of performance expectations.
The new imperative for leadership is organizational velocity: pivoting from task micromanagement to system orchestration. How do elite tech companies eliminate organizational drag, elevate goal ambition without breaking operational cadence, and build hyper-efficient teams where talent acts as a force multiplier? We have invited one of global tech’s leading HR executives to reveal the blueprint.
Join us for an exclusive Masterclass with Winta Negassi, Head of HR for Northern Europe LCS at Google. Winta brings extensive experience leading strategic change management and digital transformations across global media and technology powerhouses.
It will cover:
Outcome-Driven OKRs vs. Vanity Execution: Moving from legacy activity metrics to leveraged business outcomes, and preventing teams from using AI to generate high volumes of low-value work.
System Orchestration & The New "A-Player": Redefining top performers as AI orchestrators rather than domain siloes, and restructuring entry-level career ladders when routine execution is automated.
Dynamic Talent Governance: Replacing slow, manual annual reviews with real-time goal tracking and zero-tolerance for organizational drag.
Talent ROI & High-Performance Rewards: Overcoming employee friction by linking AI leverage directly to compensation, aligning performance incentives with exponential output.
The Monday Morning Task-to-Outcome Audit: A practical framework to audit team processes, automate routine execution layers, and double operational velocity immediately.
Live Q&A.
Meet the speakers:
Winta Negassi: Head of HR, Northern Europe LCS @ Google | Former VP, People & Culture Nordics @ Warner Bros. Discovery
As Head of HR for Northern Europe LCS at Google and a member of the Northern European Leadership Board, Winta oversees organizational HR strategy and senior leadership partnerships. She previously served as VP of People & Culture for the Nordics at Warner Bros. Discovery, led HR operations for high-visibility global projects such as the Olympic Games in Tokyo and PyeongChang, and held executive HR roles at Getty Images. A DEI Trailblazer Award winner, certified coach, and advisory board member for the SHE Conference, Winta is an authority on change management, digital transformation, and engineering high-performance talent cultures across international markets.
Georgian Andrei Oprisor: General Manager @ Revolut People
Over an 8-year journey at Revolut, Georgian progressed from Data Engineer and Product Manager to General Manager, building the company's core workforce platform from scratch to support its scale to over 10,000 employees. Today, he leads a cross-functional team of 80+ across engineering, product, design, and growth, helping scale-ups globally implement the exact operating frameworks used to power Revolut's hypergrowth.