

Clay in Helsinki: GTM Pre-Christmas Afterwork
✨ Purpose
Clay is one of the most powerful GTM tools out there — and power users know that with great capability comes great responsibility (and yes, a lot of tables). At the end of the day, we’re the operators turning all that data into motion (and keeping the whole revenue engine humming).
Join us for the first-ever Clay Club Helsinki event, a relaxed Pre-Christmas Afterworks where Clay users, GTM operators, and founders come together to trade workflows, share what’s working, and learn from each other.
Expect a warm Helsinki afterwork vibe with a hint of holiday spirit! Dive into signals, automations, and GTM experiments, and connect with operators who love talking about sales, growth and revenue operations, whether you’re deep into Clay or just exploring what’s possible. Is there really a better way to spend an evening than talking over drinks and snacks with people… just who get it?
💬 Vibe
Whether you’re a founder, sales rep, GTM specialist, RevOps manager, or just Clay-curious, this event is for you. And the best part? Connecting with like-minded folks who bring the same spark and holiday cheer.
We’ll start by welcoming everyone with a quick round of networking, festive drinks, and snacks. Then we’ll slide into Clay workflow demos that mix sharp strategy with practical, gift-wrapped tactics you can take home.
👩🏻💻 What You Will Learn:
Outbound workflows that GTM teams use today
Inbound workflows and the signals operators rely on
Real-life Clay tables, tags, prompts, and AI automations
Practical, community-shared tips that you won’t find in documentation
🍔🍸 Food & Beverage
A round of drinks & appetizers will be provided
⏰ Timing
18:00–18:20 — Drinks, appetizers & open networking
18:20–19:20 — Peer demo: tables, workflows & Q&A
19:20–19:40 — Community-led interactive exchange (show your setups, ask questions)
19:40–21:00 — More networking & Pre-Christmas socializing (it’s afterworks, after all)
👋 Meet the hosts:
Harri Konola - Head of GTM @ Strongest Group - Built Clay-based GTM systems for top-tier Finnish and international B2B SaaS companies.
Ilze Nartiše - RevOps Process Manager at FYUL, designing the workflows and systems that keep the revenue engine moving (and quietly thriving whenever there’s a process that needs fixing).