The 2026 BRANDING Playbook for Startups

​It's no secret that the modern marketplace is saturated with brands in almost every category.

​And a polished brand deck with a good product is not nearly enough to differentiate. 

​What you need in 2026 is a magic sauce that enables your brand to build cult like following. 

​The kind of following where users

• ​Advocate for your product in their friend groups

• ​Defend your brand

• ​And grow it into a community without forced, performative promotion from your end.

​Brands like Strava, Cluey, Rhode, Liquid Death, Stanley, Ryan Airlines, Duolingo, and many more are cooking with the same sauce. 

​And in this workshop, I’m going to break down the recipe. 

​Hi, my name is Akash. I run Izart Studio, a creative agency that has helped shape the identity of 40+ brands (Hims, Taj, Razorpay, Budweiser, Simba, Kult, Obeetee, XTCY) that now collectively do over $600M in revenue.

​Over the years, through collaborations with founders, creative directors, artists, and strategists, we’ve built a step-by-step branding playbook designed to help brands stand out, earn advocacy, and generate demand.

​And in this session, I will give it all away. 

​So if you’re building a business and want to understand how branding can help you create real differentiation and organic attention, this workshop is for you.

​Looking forward to seeing you all there!