Pogo Dinner Series: From Transactions to Insights: AI + Purchase-Verified Data
We're bringing together a select group of leaders across insights, brand, product, strategy, and innovation in CPG, retail, and consumer businesses for an intimate dinner—and we'd love for you to join us.
Together, we'll discuss how AI-driven research tools are helping teams turn vast amounts of consumer feedback and behavioral data into faster, more actionable decisions. We'll also explore how purchase-verified consumer data is elevating research quality, enabling brands to validate insights with real buyers and scale learning more efficiently.
Expect live discussions around consumer responses to recent product launches, practical examples of what's delivering results, and an exchange of ideas on how AI is transforming the consumer insights landscape—from concept testing and innovation pipelines to competitive intelligence and launch measurement.
About Pogo
Founded in 2020, Pogo is the world’s first AI video interviewing platform powered by purchase-verified respondents. In under an hour, brands can find and conduct video interviews with thousands of their actual buyers - all through the Pogo app, where 3 million users share their complete purchase history, capturing 1 in 150 U.S. shopping trips down to the SKU.
Pogo by the numbers:
$30M raised from operators and creators who’ve built iconic consumer brands (Chainsmokers, Mr Beast, Honey’s founders, Ryan Tedder from One Republic, NBA star Baron Davis)
Named Newsweek’s #1 Loyalty App in 2024 & 2025
Backed by the largest live-transaction dataset in the U.S., down to the basket level
Where Pogo delivers outsized value:
Uncover why churned customers left, and what they’re buying instead
Survey hyper-specific segments (e.g. omni-channel buyers who purchase online and offline)
Capture insights directly from competitors’ customers
Build timely, data-driven narratives and unique insights for retailer meetings, board meetings and more