The New GTM Playbook: Paid Search + AI-Native SEO for Startup Growth (member, in-person event)

​*** This is a member only event***

​ The AI era has reshaped the digital landscape, making a siloed approach to SEO and SEM obsolete.

​This session introduces a new, symbiotic playbook for startup growth. I’ll explore how to build a unified strategy where paid search validates and amplifies the AI-native content that truly resonates with modern search engines.

​With AI engines citing Reddit in 40.1% of references, learn how to create content that builds long-term authority and a powerful brand, while using paid search to drive immediate, predictable results. This integrated approach creates a resilient, scalable, and investor-ready growth machine.

​What I’ll Cover: •⁠ ⁠The new symbiotic relationship between paid search (SEM) and AI-native content (SEO). •⁠ ⁠Why AI-native platforms like Reddit are the new frontier for building brand and authority. •⁠ ⁠How to use paid search to test, validate, and amplify your AI-native content strategy. •⁠ ⁠A framework for allocating a startup-friendly budget across both SEM and SEO for maximum impact. •⁠ ⁠How to build a unified set of growth metrics that showcases the combined power of your integrated strategy.

​About Andreas

​Andreas Muller is Managing Director at Bloofusion Digital Agency, focused on growth through SEO, paid search, and integrated digital strategy. He is a venture growth partner and startup mentor.

​Event details:

​📍 Lisbon (location revealed upon sign up)

​📆 5th February, 2026 6pm - 7:30 pm WET