How To Get PR For Your Startup
Whether you're gearing up for a funding round, launching a new product, or simply trying to get your startup noticed, this session will equip you with the PR tools to make it happen.
Join us for a hands-on, high-impact event that covers the full spectrum of public relations for startups. From building a strong messaging foundation to pitching journalists and managing media strategy, you'll learn how to turn your company’s story into a growth engine.
What We’ll Cover:
PR Strategy & Foundations: Understand what PR really means for startups, and how to build a messaging framework that resonates with investors, users, and media.
Founder & Idea Branding: Position your team as thought leaders and make complex tech feel human and relatable.
Media Engagement: Learn how to pitch journalists, craft compelling angles, and build lasting media relationships.
Digital & Social PR: Use LinkedIn, podcasts, newsletters, and social media to amplify your story and build credibility.
Funding Announcements & Press Kits: Create repeatable tools for investor trust and media coverage.
Crisis Comms & PR ROI: Prepare for the unexpected and learn how to measure the impact of your efforts.
Sector-Specific Storytelling: Tailor your narrative for industries like AI, fintech, wellness, food, climate tech, and mobility.
This event is perfect for founders, marketers, and startup teams who want to turn storytelling into strategy and strategy into growth.
Vivianna Galasso is a Public Relations and Marketing professional with international experience across high-profile digital tech agencies, the luxury sector, food and beverage, wellness and health and the eyewear industry. She studied at ESSEC Business School across Paris, Singapore and Yonsei University in Seoul, and later earned a second Master’s degree in Digital Media & Communication in Milan. She has worked with digital agencies in Montreal and Seoul, led digital e-commerce projects in the luxury sector in Paris, and managed marketing and PR initiatives in the eyewear industry in London and Milan.
She is the founder of HQ SEPT (Scale. Empower. Pitch. Transform), a boutique PR and marketing agency that partners with startups to develop strategic communications, content and go-to-market strategies. Drawing on her international experience, Vivianna helps early-stage companies build their presence and expand across global markets.