A Future Spotting™Session - Regenerative Marketing Leadership for the New Economy with Rubina Cohen
The Haudenosaunee principle of the Seventh Generation asks us to weigh every decision by its impact seven generations from now. Physicist David Bohm believed that what unfolds in our world is first enfolded in a deeper, hidden order, which means the future is already present in seed form.
Future Spotting™ is the practice of noticing those seeds while they are still forming, and choosing wisely what we help bring into being.
About the Series
Future Spotting Sessions are a monthly collaboratory for leaders building the Illuminated Enterprise: a business designed for the well-being of its customers, the planet, and generations to come. Each month, we explore a new piece of the infrastructure that makes this possible, read the signals shaping the new economy, and design our next moves together in real time. These are pioneering methods, and every participant helps shape what they become.
This Month: Regenerative Marketing Leadership
Leaders today are asked to deliver growth under constant pressure, and many are burning out on marketing models that extract attention, energy, and trust. Regenerative marketing offers another path, one that nurtures the living ecosystem of customers, communities, and teams a business depends on.
This session blends strategy with somatic awareness. Your body is one of your most sophisticated sources of market intelligence, and you'll learn to use it. When a tactic feels constricting, that's a signal worth listening to. When a strategy feels expansive, you're likely onto something that can last.
You'll move through three horizons:
The Anchor Horizon: Ground yourself and clear the noise of dashboards, deadlines, and quarterly pressure so you can think with clarity.
The Ecosystem Horizon: Connect with the living community you serve and ask what it needs to thrive over the next decade.
The Exponential Horizon: Envision your regenerative future and find the core message that bridges where you are today to where you're headed.
You'll leave with:
A clear understanding of Regenerative Marketing Leadership and why it matters for the next economy
A practical framework for designing a regenerative approach inside your company
Insights co-created with fellow leaders exploring the same frontier
A first move you can act on right away
Who It's For
CMOs and marketing leaders ready to trade reactive dashboard pressure for long-horizon brand stewardship
Conscious founders looking to grow while staying true to their mission
Social impact leaders ready to move from crisis response to expansive, generative impact
About Your Host
Rubina Cohen is a Next Economy Strategist and founder of Firefly Strategies Global. With two decades of experience guiding mission-driven organizations, she has spent the past eight years developing a Regenerative Marketing framework drawing from biomimicry, Indigenous wisdom, and quantum principles, informed by her studies in applied neurobiology and neuroscience. Her work helps leaders see what is becoming and turn early signals into strategic advantage.
Details
📅 Wednesday, October 28 | 🕐 12:00 PM Mountain Time | 💻 Online via Google Meet
Come curious, bring your questions, and join a growing community of leaders designing the businesses the future needs.