

🚀 The "Zero Budget" Growth Engine: Scrappy Marketing & Organic Distribution by FFU
🚀 The "Zero Budget" Growth Engine: Scrappy Marketing & Organic Distribution
You don’t need a massive ad spend to dominate a market—you need a better engine. It’s time to stop waiting for "funding" to fuel your reach and start using the high-impact, organic strategies that actually scale.
Founder Fk Ups is back, and we’re getting gritty. This is a 2-hour deep dive into the art of the hustle. We’re moving past the polished case studies to look at the "scrappy" frameworks that turn zero-dollar budgets into high-growth machines.
We’re gathering at Common Ground, Jaya One to dismantle the myth that marketing requires a massive chest of capital. This is about psychological triggers, organic loops, and distribution hacks for founders who need to move the needle now.
🎙️ The Lineup
Ashvin Praveen — The guy who invented LinkedIn Wrapped and got hundreds of thousands of users without spending a cent on ads. He'll break down how he engineered virality from scratch and what most founders get wrong about organic distribution.
Mel Chai — She's gonna tell you to stop posting more sh*t. Your growth problem isn't content volume—it's that you don't have the systems. Mel will show you how to build the operational backbone that turns random marketing activity into a repeatable growth machine.
Ben Bagg (Founder of FFU & Startup Coach) — Hosting, moderating, and making sure you leave with something you can actually use on Monday morning.
💥 What to Expect
🔥 The "Broke" Marketing Fk Ups: Hear the stories of failed expensive campaigns and the $0 pivots that actually saved the company.
🧠 Engineering Virality: How to build "shareability" into your product from Day 1 without spending a cent on Meta ads.
💡 Scrappy Distribution: Identify the hidden channels where your customers are actually hanging out (and how to hijack them ethically).
🚀 The Organic Blueprint: Walk away with a 1-page "Zero-Budget" checklist to audit your current growth loops and find the leaks.
🤝 High-Impact Networking: Connect with fellow bootstrappers and scrappy operators over light refreshments.
🎟️ Grab Your Seat
Whether you’re a pre-revenue dreamer or a scaling founder looking to optimize your CAC, this workshop is designed to make you more resourceful and less dependent on paid media.
Location: Common Ground, Jaya One
Duration: 2 Hours
Capacity: Limited (Scrappy teams move fast—don't wait).