Cover Image for Let's Talk Strategies Part 5: Brand Evolution™
Cover Image for Let's Talk Strategies Part 5: Brand Evolution™
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Let's Talk Strategies Part 5: Brand Evolution™

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​About the Series:
Let’s Talk Strategy is a 6-part, peer-led evening training series built for entrepreneurs, small business owners, and professionals in Lynn. Each session dives into a different aspect of business success, covering financial literacy, management, and long-term growth strategies, while fostering collaboration and community among local entrepreneurs.

​Let’s Talk Strategies: Part 5 — Brand Evolution™

​You’ve grown. Your business has evolved. But does your brand still reflect who you are today?

​Join us for the next installment of our Let’s Talk Strategies series: Brand Evolution™, a practical and interactive workshop designed for entrepreneurs, creatives, and business owners who feel like their brand is “almost there” but not quite aligned.

​Led by Matthew Eriksen, Creative Director & Founder of GoodBrandPartners, this session will break down a proven, four-part Brand Evolution Method™ used with private clients to transform unclear or outdated brands into confident, magnetic identities that attract the right audience.

​In just 20 focused minutes, you’ll learn how to identify what’s off, what’s missing, and what needs to evolve. Then, we’ll open the floor for a live workshop where attendees can volunteer for the “hot seat” and receive real-time guidance.

​Whether you’re rebranding, refining, or simply checking in with your business direction—this workshop is your reset.

​Sponsored by Lynn Main Streets

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18 Went