Skincare 101: S02E06 Luxury vs. Drugstore

​Is that €90 moisturizer really better — or just better marketed?

​In this 1-hour webinar, we’ll tackle one of the biggest skincare debates: luxury vs. drugstore. What makes high-end products expensive, and when (if ever) are they worth it?

​From budget buys to prestige packaging, we’ll explore:

​🔍 What you’re actually paying for: ingredients, R&D, packaging, marketing
📊 How to tell if a product’s price reflects real performance or just branding
💼 Why some drugstore formulas are nearly identical to luxury ones — and how to compare them
💄 When luxury products offer real benefits… and when it’s just about the logo
💅 How brand identity influences your perception of quality

​We’ll compare real examples like:
💧 A €15 pharmacy moisturizer vs. a €90 department store cream
🧴 Ingredient lists that look shockingly similar (but have wildly different price tags)
📈 The psychology of prestige pricing — and why it works

​Whether you're a savvy shopper, skincare minimalist, or curious consumer, this session will help you:
✅ Shop smarter, not just more expensively
🧠 Learn how to evaluate a product beyond its brand name
💡 Save money without sacrificing results

​🕒 45-minute live session on Google Meets + 15-minute Q&A from the public
🎟 Live webinar • Limited spots • Come curious & bring two products you’re comparing