The Outbound Grind: High-Impact Sales in the AI Age (Toronto Tech Week Event)
Outbound is arguably the hardest part of the go-to-market journey.
Whether you're a founder wearing the sales hat, a first GTM hire, or a growing team trying to find a repeatable motion, the distance between "zero" and "booked meeting" feels massive in an AI-saturated world.
We're stripping away the guesswork and diving into the reality of outbound in the AI age.
No fluff, no theory.
Just what actually works to build a pipeline that converts.
The presentation and workshop will be led by outbound sales expert Paul Griffin, Co-Founder and CEO of The Sales Factory and PitchPilot.ai, who's built the playbook behind thousands of outbound campaigns for B2B companies across North America.
We're not standing at the front of the room reading slides. We're live-scripting a real campaign on the spot and sharing the ICP framework we use to cut through the noise.
Every attendee gets the toolkit and exclusive access to tech stack to launch their first campaigns the next morning.
Come for the strategy, stay for the networking and food!
Toronto Tech Week is a citywide celebration of the people building what’s next. From May 25–29, 2026, founders, investors, and builders come together for hundreds of community-led events across Toronto, connecting tens of thousands of people around Canadian tech. Torontotechweek.com