Masterclass for Founders: Guerrilla Marketing & Branding without big budgets
Part of Amsterdam Tech Week 2026. June 16–19
Fun fact: Angelique Schouten and Carla Martinez Sagastume travelled to Rwanda and Uganda with Dr Ian Redmond, OBE, a renowned field biologist and conservationist featured in National Geographic and Discovery Channel documentaries. Through his work with the late Dian Fossey, he also advised on Gorillas in the Mist, the film based on her life and work. Together with Angelique and Carla, they visited The Gorilla Organization’s conservation projects, supported by proceeds from Angelique’s bestseller Forbes-published book, Monkey Money Mind.
This event is part of 10x’s TuesdAI Takeover
If you are a founder, how do you build visibility when you don’t have a big marketing team OR budget? This session with Angelique Schouten and Carla Martinez Sagastume is about what actually works: guerrilla marketing, personal branding, and how to stand out when everyone else is copying the same playbook.
Because visibility is not vanity. It’s strategy.
Who is this for?
· Founders who want to become more visible without sounding like an AI robot
· Founders who don’t have a big budget but want to make an impact
· Founders who have a strong story but have no idea how to use it to their advantage
What to expect:
· Real low-budget guerrilla marketing tactics that made an impression
· 1-3 guerrilla marketing ideas for your company
· A look at how your founder story can support your company
· A personal branding workshop to sharpen how you show up
No big budget required. No generic marketing advice dressed up in a different font. Just sharper thinking, practical ideas, and a room full of founders.
Please note
Registration does not guarantee a spot. Your participation will be officially confirmed closer to the date.
Once confirmed, you can choose to join only for this session or apply to other sessions during the day, or extend your stay with us by using our co-working space for the full day.
**Parking space available at our location
See the full AMS Tech Week calendar.