Intro to Fairgen Twins
Hosted by Leo Gotheil & Samuel Cohen
Registration
Past Event
About Event
Live Demo of Fairgen Twins
Join Samuel Cohen, PhD, CEO of Fairgen, for a hands-on session on digital twins and how research teams are using them today.
Sam will run the platform live, walking through studies, focus groups, and one-on-one chats with digital twins across a range of real use cases. Concept testing, pricing exploration, brand perception, message validation, each demonstrated from setup to a shareable insights deck, using both pre-built audiences and proprietary data uploaded from past studies.
He'll also be direct about where digital twins belong in a research stack and where they don't.
The session closes with open Q&A. Bring your questions, including the skeptical ones.