DESIGN IN THE AGE OF VCs

​Design has always been the quietest competitive advantage. But most products are built to transact not to be felt.

​This evening brings together two practitioners at the intersection of design, brand, and AI to explore what it actually takes to build products that feel like something and why that feeling is becoming the last defensible moat in consumer tech.

​We'll get into how AI is changing the economics of creative production, what it means to build a design system with real integrity, and why taste deployed at scale is a strategic position, not an aesthetic preference.

​What to expect

​A candid, ideas-first conversation on design strategy, AI-powered creative tools, and the business case for beauty. Expect frameworks you can actually use, real examples from the field, and room for honest Q&A.

​You'll leave with

​A new way to think about design as a compounding business asset.

​A clear picture of how AI fits inside (not instead of) a strong creative system.

​The diagnostic question every founder and investor should be asking their product team

​Speakers

​Arpit Bhatia - Head of Design, POP Club

​Kushagra Swami - AI Lead - Product Design, POP Club