Service Design Book Club with Andy Polaine
Andy Polaine is our guest speaker for the online book club event in December.
Book: Service Design (2nd Edition) From Insight to Implementation
Co-authors: Lavrans Løvlie, Andy Polaine & Ben Reason
Topic for discussion: What’s new in the second edition?
Andy will discuss why the three authors felt it was time for a second edition, what has changed since the first, and how the new edition delves deeper into the topic of organizational change.
It’s a chance to explore the differences together and share what they mean for our work today.
Join us for an engaging conversation with Andy and fellow service design enthusiasts!
Event details
Date: Wednesday, December 10, 2025
Time: 11 am to 12 pm (EST) | 5 pm to 6 pm (CET) | Time zone converter
Location: Online event
Agenda
Introductions - 5 minutes
Overview of the topic by Andy - 20 minutes (will be recorded)
Conversations with Andy - 30 minutes
Note: The Zoom link will be shared with participants after registration.
About the guest speaker
Dr. Andy Polaine is a design leadership coach, educator, and writer who helps clients build and grow their own design and innovation capability, transform their organisations and themselves.
For several years he worked at Fjord where he was global Group Design Director of Client Evolution. Previously Andy was Fjord’s APAC Regional Design Director, based in Sydney, Australia.
Andy has been involved in interaction design since the early 90s and was co-founder of the award-winning new media group, Antirom, in London. He was a creative producer at Razorfish, UK and later Interactive Director at Animal Logic, Sydney. Andy was Senior Lecturer and Head of the School of Media Arts at The University of New South Wales, Sydney before moving to Germany and holds a PhD from the University of Technology, Sydney in which he examined the relationship between play and interactivity and he teaches on the MA Service Design at the Hochschule Luzern, Switzerland.
He has had a long career as an academic and independent consultant with nearly three decades of experience in design and innovation with clients across a range of industries, including financial services, public services, life sciences, telecommunications, automotive, media, design and education.
He has written over 160 articles and papers and co-authored the Rosenfeld Media book, Service Design: From Insight to Implementation. Andy is a regular keynote speaker at conferences and events and can be found online at polaine.com, @apolaine on Mastodon, on Twitter as @apolaine and also on LinkedIn.
He writes a popular newsletter called Doctor’s Note, hosts the Power of Ten podcast, and shares his design leadership tips on his YouTube channel.
About Service Design Book Club
Please read about our first meet-up on Medium, visit our website, and follow our LinkedIn page or LinkedIn newsletter for information about the upcoming events.
If you have any questions before our meet-up, please feel free to send them to [email protected].
Code of Conduct
Service Design Book Club is dedicated to providing a harassment-free event experience for everyone, regardless of gender, gender identity and expression, age, sexual orientation, disability, physical appearance, body size, race, ethnicity, religion (or lack thereof), or technology choices.
We do not tolerate harassment of event participants in any form.
We value your attendance!
(This document is licensed under a Creative Commons Attribution 3.0 Unported License.)