

Community Calls With Marshall Kirkpatrick: How Hawkeye Curates Your Ecosystem Intelligence and Drafts Your Newsletter and Magazines
Who is this for?
People and organizations who are interested in:
Listening at scale
Communicating to your market and the world
Ecosystem building and strengthening
Market and sales intelligence
Are you interested in community building, knowledge sharing, learning, communication, and relationship building? If so, you may enjoy seeing the many capabilities of this new system. (And you can meet other people working in tech, sustainability, and other fields who are interested in looking at the world this way, too.)
What we will cover:
Marshall Kirkpatrick, Hawkeye’s creator, who’s worked with tech and impact organizations from TechCrunch to the United Nations for decades, will provide a focused walkthrough of the system. Hawkeye is an AI-Powered Market Observability Tool that empowers you to monitor your market like a hawk and then publish a newsletter or podcast about it.
We'll cover how Hawkeye discovers opportunities and identifies emerging risks across your business or organizing ecosystem. We will demonstrate how Hawkeye organizes signals around your editorial priorities, and how those signals become newsletters, commentary, and outreach that frame the conversation in your market.
You will see first-hand how Hawkeye helps researchers, leaders, sales people, activists, and anyone who wants to see opportunities before others do, evaluate them faster and act more effectively.
Featured Hawkeye user: See how climate risk researcher Mark Trexler is using, and helping inform new developments in, Hawkeye. Mark was the author, in 1989, of the first carbon offset methodology, the founder (1991) of the first U.S. business climate risk consultancy, an IPCC Lead Author, and is the creator of TheClimateWeb.com, ClimateNotebooks.net and other Personal Knowledge Management tools
This is a free public workshop on Wednesday July 29, 2026 - in a live Zoom call (recording included).