Libsyn Office Hours
The DOs and DONTs of Podcast Promotion
There’s an email in your inbox right now from someone who calls themselves a professional Apple Podcasts promoter. They’ll get you into New & Noteworthy. They’ll get you the downloads sponsors want to see. It’s a few hundred dollars a month, and your numbers really will go up—right until you stop paying.
Join us for this month’s Libsyn Office Hours as we get into the dos and don’ts of podcast promotion. Whether you’ve never promoted your show at all or you’ve been quietly wondering whether one of these services is worth a shot, we’ll cover what builds a real audience and what just rents you one.
What We’ll Cover:
🤝 The Promotion That Actually Compounds: Guest swaps, treating your show like press, local media, and podcast review sites and newsletters. We’ll walk through why these four work, what each one costs you (mostly time), and the specific approach that gets a reply instead of getting ignored.
🚩How Paid Promoters Really Generate Your Numbers: We’ll show you what’s happening behind that download spike, the one analytics tell that gives it away to anyone who looks, and what it puts at risk—your credibility with sponsors, and your eligibility for Libsyn’s automatic ads.
⭐️ Creator Spotlight: Free Promotion You Already Have: Libsyn puts creators in front of our audience across our channels every month, and it costs nothing to be considered. We’ll show you how submissions work and what we’re looking for.
❓AMA Session: Ask Us Anything
Stick around for our live Q&A where we’ll answer your podcasting questions — from tech to strategy, monetization to Libsyn how-tos. Nothing is off the table! Whether you're just starting your podcast or looking to level up your show, Libsyn Office Hours is your new go-to meetup for real talk and real solutions.
We are digging into some of the most powerful tools Libsyn offers — and how they can work for you.
👥 Meet Your Hosts
Emilio Tello – Libsyn's Manager of Customer Growth
Brian Cottington – Libsyn’s Manager of Video Marketing and veteran audio and video podcaster.
This is not a webinar. It’s a conversation with real podcasters, real questions, and real answers.
If you're new to Libsyn or just want to stay sharp on the latest tools and tips, Office Hours is for you.