Explorer Session 2: Marketing for Early-Stage Startups

​You don't need a big budget to build visibility. You need a strategy. Most early-stage founders assume marketing is simply paying for ads. It is not. Doug Johnson, former VP of Marketing at Drivewyze (acquired by Fleetworthy), will walk through what effective startup marketing actually looks like.

​This session breaks down how to build an audience and generate demand before you have dollars to spend on it: content strategy, organic channels, founder-led storytelling, and the platforms actually worth your time right now, not the ones everyone tells you to be on by default.

​Expect real, tactical examples you can put to work in your own venture or idea.

​🍕 Pizza will be provided.