

How to Sell Complex Engineered Products Online — Without Relying on Engineers for Every Quote
If your sales team can't send a quote without pulling in an engineer, you don't have a sales problem — you have a systems problem.
This webinar is for manufacturers of complex, configurable products.
In 30 minutes, we'll cover:
— Why standard ecommerce (Shopify, WooCommerce) and CPQ tools were never built for engineer-to-order products
— The real cost of your current tech stack: 5–7 tools, €10,000+/year, and 20–30% of IT time just keeping integrations alive
— The Configure → Price → Quote → Produce framework that eliminates the engineering bottleneck entirely
— Case study: how Saku Metall (doors & entry systems, Estonia) reduced their sales cycle from 2 weeks to 2 hours — with 90–95% of orders now processed without any engineering involvement
You'll leave with a clear picture of what needs to change — and whether Materia is the right fit for your business.
Who this is for: Manufacturers of engineer-to-order products. CEOs, Sales Directors, Engineering Managers, and Operations leads who are ready to scale sales without scaling the engineering team.
📅 Date & Time: Thursday, 4 June · 1:00 PM GMT
📍 Location: Google Meet
🎯 Goal: Walk away with a clear path to faster quoting and self-service sales
→ Register to secure your place.