Redefining the Standard: Female Founders Transforming Women’s Health
This conversation is one of two back-to-back sessions selected as an official Colorado Startup Week panel highlighting the power of overlapping and complementary ecosystems—where AgeTech, FemTech, and HealthTech intersect to drive innovation, market growth, and systems change.
Redefining the Standard: Female Founders Transforming Women’s Health panel spotlights the visionary founders building the next generation of solutions in women’s health. From first period to menopause, pelvic pain to UTI care, these leaders are tackling critical gaps in diagnosis, treatment, and education—backed by science, innovation, and lived experience.
Women’s health is not a niche market. It’s a $1T+ global opportunity that affects every family, every workplace, and every economy. Yet for decades, women’s symptoms have been dismissed, underdiagnosed, or misdiagnosed—resulting in delayed care, unnecessary suffering, and preventable costs.
This conversation brings together trailblazing founders who are creating real-world, scalable solutions that meet women where they are—whether through AI-powered diagnostics, at-home hormone testing, menstrual health innovation, or smarter UTI treatment pathways. Together, they’ll explore how Colorado is shaping a national model for women’s health innovation through public-private partnerships, academic validation, and patient-first design.
If you care about startup growth, market disruption, and transforming healthcare access for half the population—you need to be in this room.
Who This Is For
Entrepreneurs in FemTech, HealthTech, or digital health innovation
Investors seeking mission-aligned ventures with scalable impact
Startup mentors + advisors supporting women’s health founders
Clinicians, policy leaders, and academics driving adoption and validation
Advocates, patients, and anyone shaping the future of women’s health
What You’ll Learn
How Colorado startups are gaining traction through clinical validation, innovation pilots, and ecosystem alignment
The biggest unmet needs in women’s health—and the opportunities they create.
How to design for trust, adoption, and impact in sensitive health categories.
What investors look for in market-ready women’s health ventures
The Panelists
Moderator: Abby Mercado – Co-Founder & CEO, Rescripted | Leading media platform for women’s health
Margaret Melville – CEO & Co-Founder, Lasa Health | Closing diagnostic gaps in pelvic pain
Margo Harrison, MD, MPH – Founder & CEO, Wave Bye Inc | Innovating menstrual health for human potential
Amy Beckley, PhD – Owner & CEO, Proov | Bringing at-home hormone testing to your fingertips
Megan Henken – CCO & Co-Founder, MyUTI | Smarter UTI testing and treatment pathways