M&A- How Digiteal and Aera created synergy across markets and technologies

​When Digiteal joined forces with the Norwegian fintech Aera Payment and Identification, a new chapter in European payments innovation began. By combining their strengths, both companies are paving the way for faster and more efficient payment solutions while preparing for the upcoming mandatory electronic invoicing regulations in Belgium.

​During this fourth episode of our CEO Testimonial Series, we welcome Cédric Nève, CEO and founder of Digiteal. He will share the strategic reasons that led to the merger, the way Digiteal and Aera create real synergies across markets and technologies, the challenges and opportunities of cross border M and A and the vision for growth and innovation in European digital payments, including how the first conversations were initiated within the Colruyt ecosystem and why the fit between online and terminal payments made the synergy opportunity obvious early on.

​This session will give you a unique insider perspective on how a local digital company successfully navigates a major acquisition and turns complementary strengths into long term value, with a candid view on the people side of the journey: how the team was involved from the start through early discussions and broad consultation to ensure alignment, and why the cultural gap between Norway and Belgium turned out to be smaller than expected, after an upfront cultural fit check and once both organizations looked beyond first impressions.