Build your LinkedIn Presence with AI, and Still Sound Like You #CTTechWeek
Tech leaders know they know should be posting on LinkedIn more. But between figuring out what to say, when to say it, and how to make it actually sound like you, it's easy to let it slide.
In this workshop, we’ll cover what makes LinkedIn different from other social platforms, best practices for posts that get seen, and how to build a system that helps you show up consistently.
You'll also learn how to use AI as your behind-the-scenes content partner, without losing your authentic voice.
Participants will walk away with:
- A clear strategy for what actually works on LinkedIn: content types that get traction, posting frequency insights, profile optimization, and smarter hashtag tactics
- A practical framework for showing up consistently without it feeling like a chore
- AI-powered tools (Claude skills) and a ready-to-use template to build your own 3-month content plan and stay organized
About CT TechWeek: This event is a part of #CTTechWeek - a series of events hosted by Non-Profits, The City of Stamford, VCs, and startups to bring together the tech ecosystem in Connecticut.
About the presenter:
Jacqueline Kurdziel is the founder and principal consultant at West End. She is a go-to-market strategist who partners with venture capital- and private equity-backed companies on strategic growth initiatives.
Operating at the intersection of brand and strategy, she believes that growth comes not just from a great product but from how well a company tells their story—and she's spent two decades helping brands sharpen their value narratives through strategic positioning and messaging.
She not only works with brands on shaping and sharing their stories on LinkedIn, but she's also spent the last year growing her own LinkedIn presence by more than 30x.
A former marketing and growth leader at 3x venture-backed startups that scaled to successful exits by leading brands including Northwestern Mutual, WeWork, and Seismic, Jacqueline has launched a 2025 TIME Best Invention of the Year, an Amazon best-selling book, and dozens of strategic growth initiatives that have unlocked new market opportunities and driven hundreds of millions in revenue.
Throughout her career and now with West End, she's worked with emerging and established brands—including EY, Capgemini, UBS, Dow Jones, AB-InBev and numerous high-growth startups—to craft brand narratives that command attention in competitive markets and drive measurable growth.
She holds an MBA from UVA’s Darden School of Business, a BA from Vanderbilt University, and serves as a trusted advisor to founders, CEOs, CMOs and revenue leaders who want to scale growth through elevated brand positioning and strategic storytelling.