The Middle Path: A Day for Leaders who have Outgrown the Grind
THE MIDDLE PATH A Full-Day Experience for Founders & Executives Friday, April 24 · 11:00 AM – 7:00 PM Casa de Luz · Austin, TX
The Middle Path is a one-day immersive experience for founders and executives who are ready to stop swinging between extremes and start operating from the center — where your nervous system is calibrated, your purpose is clear, and your next move comes from wisdom instead of fear.
You won't sit in chairs all day. You'll move. You'll breathe. You'll go outside and do something you've never done before. You'll have a conversation that changes something. And by the time the day closes — with live music and the second breathwork session of the day — you'll feel the difference in your body, not just your notes.
You've built something real. The revenue is there. The team is there. And yet something feels off — and you can't quite name it.
You've tried the grind. You've maybe tried the other end too. But neither extremes of the "hustle harder" mindset or the "woo" of just manifest it... lives in your body, runs your company, or sits with your family at night. And somewhere between just work harder and just feel everything, you got lost.
This day is for you.
What the day holds: A keynote on standing in your power. A personal self-assessment that shows you where you actually are. A full breathwork experience with JJ to reset your nervous system from the inside out. Plenty of time to connect with the other participants and opportunities to dive deep in facilitated moments. An afternoon block on purpose, clarity, and what you're building toward. And a closing breath ceremony with live music to land it all.
For those who want to go deeper: a small VIP dinner with space for 6 people (with JJ and Julian) follows the event at Nido, just up the road. Eight seats. Unhurried conversation. The natural continuation of the day.
Your guides:
JJ Ruescas is a Human Optimization Strategist and founder of Optimizing Me. His HumanOS framework sits at the intersection of nervous system science, breathwork, and high-performance. He's delivered his Shift-Left Recovery session over 150 times and runs his Ignite program twice a year with zero dropouts.
Julian Guderley is a keynote speaker, executive coach, and author based in Austin. He's spent a decade working with founders and CEOs on identity, leadership, and the shift from hustle to coherent performance. He speaks five languages, has traveled to 65+ countries, and has a way of helping people see themselves clearly — often for the first time.
Together: full stack. One day.
This day is for founders who've already built something real — and are starting to sense that the next level requires a different version of them, not just a better strategy.
This event is by application. Not because we want to be exclusive — because the room matters. The people you spend this day with are part of what makes it work. We ask three short questions to make sure this is the right fit for you.
Spots are limited to 16.
Casa de Luz · 1701 Toomey Rd, Austin TX 78704 Doors open 10:45 AM · Program begins 11:00 AM sharp Fasting encouraged until dinner — juice provided during the day