Navigating & Understanding AI’s Impact on Business
Join AdPrompt and the Boise technology community for a discussion about "Navigating & Understanding AI’s Impact on Business."
AI is rapidly reshaping industries, workflows, and everyday life, driving one of the most significant technological shifts of our time. As businesses race to adopt agentic AI solutions and automation, organizations of every size are navigating new opportunities, challenges, and expectations in an increasingly AI-driven landscape.
Join us for a community-driven panel discussion with local experts where we'll examine:
Examples of AI integration across a range of business disciplines
What responsible use of AI looks like now and in the future
Ways the workforce may respond, and evolve, as AI replaces certain jobs and tasks
Examining different applications of AI and how businesses can make AI work for them
Panel Moderator:
Carolyn Holly
Carolyn Holly is one of Idaho’s most recognized and respected television personalities, having spent 33 years at KTVB, Idaho’s top-rated TV station, where she built a reputation for her sincere approach to journalism and community engagement. She currently serves as KTVB’s Talent Consultant and fill-in anchor while also serving as Vice President of Development for Idaho Business for Education, a statewide nonprofit dedicated to strengthening education and workforce readiness for Idaho’s future generations. Recognized as one of Idaho’s Top 500 most influential people and an Idaho ICON winner, Carolyn has devoted much of her life to public service, volunteering with numerous organizations that support children, families, education, and victims of abuse. Outside of Idaho, she and her husband Dave own and operate a working ranch in Montana where they raise, train, and sell riding and roping horses.
Panel Speakers:
Ally Ross - Founder @ Saig Advice
Ally is the founder of Saig Advice, helping organizations turn AI from an overwhelming challenge into a practical, strategic advantage through human-centered governance and risk management. With nearly 20 years of experience spanning technology, compliance, operations, and employee conduct, she works with organizations that want to implement AI thoughtfully and align it with their broader goals and values. Based in Boise and serving clients nationwide, Ally is passionate about helping businesses adopt AI that people actually use, not just approve.
Tim Creasey - Chief Innovation Officer @ Prosci
Tim is the Chief Innovation Officer at Prosci and a globally recognized expert in change management. For more than 20 years, he has helped organizations navigate complex transformations through Prosci’s research-based methodologies, with a focus on the intersection of individual and organizational change. Today, his work centers on helping leaders use AI to unlock human potential and improve change outcomes. A keynote speaker, author, and thought leader, Tim helps organizations succeed in digital and AI-driven transformation.
Alex Duong, Human & Servant Leader
Alex Duong is a fractional executive serving clients in COO, product development, and UX design capacities. His career is T-shaped: broad but strongest when applied to innovation and building zero-to-one products and services. He blends a background in finance, UX design, nonprofits, and operational grit that has been building AI products since pre-transformer days. Experiences include developing Google smart home systems that learned how people lived, leading incubation of enterprise AI technologies at Atlassian, and expanding internet access across Sub-Saharan Africa. His products are used by more than 100 million people daily. Alex looks forward to embracing you with teranga - a Senegalese term encompassing respect, hospitality, and paying it forward.
Ken Brook - Founder, CEO @ AdPrompt / Co-Founder @ AdChain
Ken is a serial entrepreneur, adtech innovator, and founder of AdPrompt, an AI-powered marketing platform that helps small businesses simplify and automate digital advertising. With more than a decade of experience building transformative technology companies, Ken has founded and led ventures including MetaX, AdChain, AdToken, VidRoll, and StreamRoll Media, pioneering solutions across advertising technology, blockchain, and AI. Based in Boise, Idaho, Ken is passionate about creating transparent, intelligent advertising systems that empower entrepreneurs and local businesses to compete and grow in an increasingly AI-driven economy.
Agenda:
5:30-6:00pm: Check-in & Networking*
6:00-6:55pm: Welcome & Panel Discussion*
7:00-8:00pm: Networking*
8:00-11:00pm: Continued AdPrompt Celebration
(*Light appetizers and drink ticket are provided)
Thank You to Our Sponsors
We’re grateful for the support of our sponsors, whose partnership helps make this event possible and strengthens Boise’s growing business and technology community.
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Supporting Partners
---------------------------------------------------------------------*AdPrompt reserves the right, in its reasonable discretion and consistent with applicable law, to refuse admission to or remove from this private event any person who is disruptive, threatening, violent, harassing, intoxicated, engaging in unlawful or inappropriate conduct, violating event rules, or otherwise posing a risk to attendees, staff, property, public safety, or event operations. This policy will be applied in a non-discriminatory manner.
