Founder Brand Visibility and the Fear of Being Seen
You can pitch your business in a meeting. So why does recording a 60-second video take twenty attempts, and why does it so often never get posted?
When you’re the face of your business, visibility can feel surprisingly personal. You’re asking people to hear your ideas, trust your judgement and take you seriously. Suddenly, you’re questioning your voice, your words and whether you have enough experience to say anything at all.
For female founders growing a business, attracting customers or seeking investment, that hesitation can get in the way of the very conversations you want to create.
Join founder and fractional CPO, Meg Porter and journalist and on-camera communication specialist Laura Gran for an honest conversation about what makes being seen feel uncomfortable, and how to stop letting that feeling decide when you show up.
Meg will bring her perspective as a founder and with the founders she works with as a product coach, what seeking investment and building a founder brand means now, and how she's working on her own confidence on camera. Laura will share her experience helping professionals communicate their value clearly and feel more natural when they put themselves out there.
💬 What we’ll explore
Why knowing visibility matters doesn’t automatically make it feel easier.
How fear of judgement, shame and feeling like an impostor affect what you share and what you hold back.
When preparing, polishing and editing become ways of postponing.
How to communicate your value without feeling like you’re showing off.
What can help you move forward before you feel completely ready.
🤝 Who’s it for?
Female founders who want to be more visible, whether you’re avoiding the camera, overthinking every post or already showing up but struggling to feel like yourself.
Founders of any gender who don’t see themselves in the usual founder stereotype are welcome too.