Cover Image for AI For Marketing And Social Media Workshop
Cover Image for AI For Marketing And Social Media Workshop
42 Going

AI For Marketing And Social Media Workshop

Hosted by SMU Institute of Innovation & Entrepreneurship & 3 others
Registration
Welcome! To join the event, please register below.
About Event

Workshop by Sree Sreenivasan

In today’s fast-moving digital landscape, AI is transforming how brands create content, engage audiences, and measure impact. This hands-on workshop explores how marketers, founders, and communications professionals can harness AI tools to work smarter, move faster, and build stronger online presence.

Led by Sree Sreenivasan, former Chief Digital Officer of the Metropolitan Museum of Art and current CEO of Digimentors, this session blends strategic insight with practical application. Drawing from his experience leading digital transformation at one of the world’s most iconic cultural institutions — and advising organisations globally through Digimentors — Sree will demystify AI and show how it can be applied immediately to marketing and social media workflows.

What You’ll Learn:

  • How AI can enhance content creation, ideation, and storytelling

  • Using AI for audience research, analytics, and campaign optimisation

  • Practical prompts and tools to elevate social media strategy

  • Ethical considerations and best practices when using AI

  • Real-world case studies from global brands and institutions

Participants will walk away with actionable frameworks, prompt strategies, and a clearer understanding of how to integrate AI into their marketing stack — whether for startups, corporate teams, or personal branding.

Ideal for founders, marketing professionals, students, and anyone looking to stay ahead in the AI-powered communications era.

Location
SMU Connexion, The Jay & Marilyn Ng Greenhouse, Level 4 Event Space
42 Going