

Stop Stalking Prospects (or VCs). Start Personalizing at Scale.
About the Session:
Scaling is a momentum game, and momentum dies when you’re stuck manually researching, or "stalking" every prospect or investor before you reach out.
Most founders spend hours digging through LinkedIn profiles, websites, podcast interviews, and portfolio pages trying to figure out, “Is this prospect an actual fit?” And after all that work, the outreach still ends up feeling generic.
There’s a better way.
In this session, we’ll show you how to build a scalable personalization engine using HubSpot and Make that replaces manual prospect and VC stalking with smart, automated insight.
We’ll walk through how to turn a simple name or email address into meaningful personalized outbound strategy.
What will you learn?
Build a "Silent" Enrichment Engine: How to instantly gather deep intelligence on a prospect’s industry and role.
Generate ready-to-review drafts: Leveraging the gathered data to draft emails that feel intentional and relevant.
Personalize based on what actually matters: Learn how to reference the right signals.
Scale without adding headcount: Build an outbound engine that gives you the leverage of a research team or SDR - without hiring one.
🎁 Unlock One year Free of Make + $4k in AI Freebies
Join the HubSpot for Startups program today, no purchase required and get access to:
✅ 1 year free of Make (AI automation platform) worth $1,000+
✅ Free leads + 10k in credits from Lemlist
✅ $50 in credit from Clay
✅ Free Claude plan
✅ Up to $4k+ in ad credit from LinkedIn, Google, TikTok & Reddit to help you source more leads
✅ Up to 90% off HubSpot's CRM & Pro+ Marketing, Sales & Service tools in Year 1
Whether you're building, scaling, or experimenting - this gives you the AI edge without the spend.