

Improving Your Website's Performance: From Audit to Impact
Make your site faster, more accessible, more sustainable, and easier to use.
In this free webinar, Agile Collective’s web performance lead, James, will show how small, targeted fixes can deliver outsized gains for users and deliver on your organisational goals.
He’ll walk through our Friends of the Earth audit, where we uncovered several issues and implemented changes that improved Core Web Vitals and the site experience.
You’ll also get a practical tour of our Web Performance Audit approach — the way we benchmark, diagnose, prioritise and plan improvements.
James will demonstrate how we utilise Core Web Vitals, WebPageTest, and an ICE-scored roadmap to inform team actions.
We take an inclusive, ethical view of performance that considers accessibility, inclusion and sustainability alongside speed.
What we’ll cover
How we use Core Web Vitals to focus on the metrics that matter
The tools and data we rely on (WebPageTest, CrUX, PageSpeed Insights, DevTools) and how the findings translate into fixes
A step-by-step look at the Friends of the Earth audit: the issues we found and the measurable improvements that followed
Turning insights into an actionable roadmap using ICE scoring, so your team knows what to do first.
Followed by a Q&A: bring your thorniest performance questions.
Who this is for
Digital leads, product managers and web managers in charities, NGOs and public sector teams
Drupal site owners and editors looking for pragmatic, Drupal-aware improvements
Designers and developers who want a clear, people-centred way to prioritise performance work
Anyone responsible for KPIs like conversion, engagement, SEO or accessibility who needs a confident, evidence-based story to take to stakeholders
Key takeaways
A practical checklist for running (or commissioning) a lightweight performance audit on your own site
How to read Core Web Vitals and separate “nice-to-have” from “must-fix” issues
The quick wins we see most often (and how to spot them), plus how to plan the next 90 days with an ICE-scored roadmap
A real-world case study you can reference internally: what we found on Cycling UK, what we changed, and what moved the needle.
Speakers
James — Web Performance Audit Lead, Agile Collective (Drupal specialist; leads our performance audits and will present the Friends of the Earth case study)
Format
30–40 minutes of walkthrough (practical methods & real examples) + live Q&A.