

From Strategy to Screen, Part 2: The Content Lab with Kel of Arbez Films
You've got the ideas (too many to count!). Now let's figure out how to bring them to life.
Because there's more than one way to tell a great story, and the best approach is the one that actually feels like you.
In Part 2, Kel of Arbez Films will show you how to turn your ideas into creative video concepts using intentional storytelling and practical filming techniques with the phone you already have. We'll explore lighting, framing, B-roll, and different ways to communicate your message, then brainstorm real content ideas together.
This is a hands-on creative workshop, but you won't be expected to film or perform in front of the group. Instead, you'll leave with a personalized Video Production Game Plan so you know how to bring your idea to life on your own time.
The Content Lab builds on Part 1, but you're welcome to join this session on its own! Just come with a video idea you've been wanting to create but aren't quite sure how to bring to life. We'll help you explore the creative possibilities and develop a plan to make it happen.
Already bought the full series? You're all set. Your Part 2 spot will show up in your inbox.
Details
Thursday, December 10 · 10:00 AM–12:00 PM
Bloom Events and Photography, Bloomingdale, NJ
Coffee and light bites provided
$97
What to bring: Your smartphone and one video idea you'd love to bring to life. If you attended Part 1, bring your Content Identity Blueprint.