

Services are the next software: Rethinking the AI future
Once in a generation there is an opportunity to disrupt an industry worth $6 trillion.
The local ecosystem has already generated dozens of trailblazing companies leading the change. Together they are reshaping professional services into fully digital, automated, and scalable products: Service-as-Software.
This shift goes beyond chatbots and workflows, reimagining entire domains once delivered by people into software-based service models.
Join Grove Ventures & Google Cloud for an exclusive meetup exploring how Service-as-Software will reshape the future, find the agenda below.
At Grove, we mapped 40 Israeli startups, disrupting the legacy services providers industry by building AI-driven products. A sneak peek is below, and the full map is here.
Agenda:
9:00-9:45 Breakfast & Networking
9:45-10:05 Welcome Remarks by Google Cloud & Grove Ventures
10:05-10:30 Fireside Chat with Ayelet Gilan, Israel Country Lead at Palantir and Lotan Levkowitz, General Partner at Grove Ventures
10:30-11:00 Panel Discussion: How Traditional BPO Services Are Addressing Change
Moderator: Ariel Salpeter, Enterprise Cloud BU Director, Google Cloud
Panelists:
Gadi Krumholz, VP Corporate Development at SAP
Yaron Haviv, Co-Founder & CTO at Iguazio (a McKinsey company)
Amit Harel, Partner at Deloitte
11:00-11:30 Panel Discussion: How Next-Generation Startups Unlock Real Growth Engines
Moderator: Lotan Levkowitz, Grove Ventures
Panelists:
Bar Winkler, Co-founder & CEO at Wonderful
Hila Nir, Co-founder & CEO at Real
Ran Ribenzaft, Co-founder & CTO at Harmony
11:30-12:00 Desserts & Networking Farewell
Don't miss this meetup, that will address these key questions:
Which business models actually work?
Where does the bar for customer expectations currently stand?
How can advisory-led selling be embedded effectively into a tech platform?
What are the best practices for nailing and scaling GTM?
Where will defensible moats come from?
Don’t miss this chance to glimpse the future of services as software.
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**Personal weapons are prohibited within the office premises**