CPG AI Workshop for Executives and Founders
AI in the Aisle
A hands-on AI session for people building CPG brands
Most founders and operators in CPG already use AI. The problem is that every chat starts from zero. Your products, buyers, pricing and lessons live in your head, your inbox and a dozen spreadsheets, so the AI never really knows your business.
In this two-hour working session you’ll build an AI “second brain” for your business, live, in the tool you already use. You’ll leave with a working foundation and a clear picture of what it can do for your sales and accounts.
What we’ll cover
What a second brain is, explained in plain language, and why it matters for a CPG business
Building your “About Me” business file, step by step, in ChatGPT, Claude, Copilot or Gemini
Three practical workflows built for CPG:
Win: from meeting a buyer at a trade show to a listing proposal
Serve: from first order to a happy, reordering account
Learn: turning retailer and customer feedback into decisions
Agenda
Registration - Starts 4:30 pm
Welcome
AI for CPG intro concepts
The second brain, explained
Build it live: your business file
Win, Serve, Learn: three workflows in action
Q&A and next steps
Your facilitator
Maja Završnik is an AI and CPG expert at Verdtek. She works with founders and leadership teams on putting AI to work in their day-to-day business, and has run programs with companies, international organizations, NGOs, and universities. Her second brain sessions focus on getting real results in the tools people already use.
How it works
Bring your laptop, signed into the AI tool you use most. A paid plan works best, but it’s not required.
No technical background needed. If you use an AI tool at work today, you’re ready.
Free to attend. Seats are limited so everyone gets hands-on help.
The registration questions help us tailor the session to the tools and challenges in the room.
Hosted by Verdtek, an Austin-based firm that helps organizations adopt AI and get real value from it.