​TLDR: Accounting may seem boring, until it slows your growth, kills your investment and costs you £££. Join our session and learn the hacks and pitfalls that can save, or lose, your startup money. 

​What to expect

​Accounting might not be the first thing you think about when building a startup - but the truth is, hidden finance mistakes can cost you funding rounds, create painful legal cleanups, or even put your business at risk. 

​Join us for a practical deep dive session with Ruben Portz (COO, Novabook) and Tom Kelly (Chartered Accountant & Chief of Staff, Novabook). Ruben and Tom will walk you through the most common financial pitfalls founders make — and the simple systems, hacks, and best practices to avoid them.

​With experience supporting 500+ startups (from incorporation through to scale and exit), they’ll share real-world insights and tactics that founders can implement immediately, including:

• ​The filings and compliance steps founders miss (and why investors care).

• ​Bookkeeping hacks that save hours and prevent costly mistakes.

• ​VAT and payroll choices that can save thousands if you get them right.

• ​Smart structures for handling cash, expenses, and R&D credits.

• ​Underrated tax-efficient hacks founders overlook.

​📌 Whether you’re pre-seed, scaling fast, or gearing up to fundraise — this session is packed with practical insights founders can apply straight away.

​Your hosts

​Ruben Portz is the COO at Novabook. Previously Head of Growth at Seneca Learning, he helped scale the company to its acquisition by GoStudent — and experienced firsthand how accounting mistakes can become costly as you scale, and at the point of exit.

​Tom Kelly is a Chartered Accountant and Chief of Staff at Novabook. After 5+ years at PwC, Tom now supports 300+ tech startups and scaleups at Novabook, ensuring their accounting is done right from the start.

​About Novabook

​​Novabook is the accountant for startups. Our mission is to help founders focus on building incredible things by saving them time, money and admin headaches. We combine great software and a team of experienced chartered accountants to automate founders’ work and take admin off their plate. Whether you’re raising your first round or scaling internationally, we work with some of the best founders in the UK, getting their bookkeeping, payroll, taxes, VAT and more done right.

​Please note

​​​​By registering for this event, you consent to be added to Novabook's mailing list to keep you in the loop with our future events. We never spam.