SEO meetup nr11
SEO Latvia Meetup #11 brings together SEO professionals, marketers, content specialists, and anyone who wants to understand how search is changing in the age of AI.
Alongside the presentations, there will be time to meet other people working in SEO, marketing, e-commerce, and digital, exchange experience, and continue the conversations in a more informal setting.
Speakers:
🎤 Ksenia Demchenko, Founder of Brand SEO Hub
“How to Write Content That Gets Visibility in Both Google and LLMs”
What makes content rank in Google and, at the same time, get cited by ChatGPT and other LLMs?
Ksenia will explain what search engines and LLMs look for in content, how to make pages easier for machines to understand and cite, and how to measure whether your optimization efforts are actually improving organic visibility.
🎤 Robert Niechciał, CTO at Vestigio, Co-founder at SensAI
“AI-Native SEO Agency: One Year, No BS”
What does it really take to become AI-native?
Robert will share lessons from one year of transforming a 25-person SEO agency, including what changed, what failed, what actually worked, and why the hardest part of AI transformation is often not the technology itself.
🎤 Oksana Zhylka, SEO Strategist
“How to Shape the Brand AI Visibility after Reputation Crisis”
What can a brand do when outdated, negative, or misleading information continues to appear in Google and AI-generated search results?
Oksana will share practical SERM techniques for managing brand reputation, dealing with negative content and reviews, monitoring sentiment, protecting personal information, and improving how a brand is represented across search and AI platforms.
Agenda
17:00 Doors open and arrival
17:15–17:45 Ksenia Demchenko
17:45–18:00 Break
18:00–18:30 Robert Niechciał
18:30–18:50 Break and networking
18:50–19:10 Oksana Zhylka
19:10–21:00 Networking and conversations
📅 October 15
🕔 17:00–21:00
📍 Magebit office, Uriekstes iela 2A, Riga
Participation is free, but registration is required.
See you at SEO Latvia Meetup #11!