Hiring your 'Founding GTM Lead'
Hosted by James Bergl & Stone & Chalk
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About Event
Hiring your first GTM or sales lead? Get it wrong and it costs you 6-12 months and a chunk of runway.
This session covers:
When to hire
Who to hire (and who to avoid)
What a strong Founding GTM Lead actually looks like
Compensation plans that set everyone up to win
James Bergl was VP of Sales across multiple SaaS companies landing and expanding into Australia, and now runs Bluebird Talent, a GTM recruitment firm helping start-ups and scale-ups hire the operators who can sell an unknown brand with no playbook and no support. He'll share first-hand experience on why first GTM hires fail and how to avoid it.