Monetize your media project (Level 1: Pre-launch/Launch stage publishers)
Wondering how to make money with your newsletter?
Not sure how to book your first sponsor?
Want to choose the right perks for your subscription?
Join us to Monetize Your Media Project. A facilitated session about all things revenue for indie media.
How this session works:
You will bring a revenue topic, question or challenge that you're facing in your business (paid subscriptions, tip jars, events, sponsorships)
We will vote on them to prioritize
Then, we'll discuss and share experiences with related situations
We're not here to give unfounded advice. I encourage everyone who attends these sessions to speak from experience, reference specific resources OR ask questions to get others thinking. Giving random advice that you haven't tested isn't useful.
What this session is NOT about:
General goals discussion
Audience growth (except where it overlaps with revenue)
Productivity or workflow management problems
Editorial or content planning
Anything that's not directly tied to revenue!
I want to keep this session super focused on your revenue plans and projects. All topics must have a connection to your revenue or expenses. For example, "I want to start charging for events. How do I price them?" or "I'm planning to launch sponsorships. How do I start selling them?"
Who should come:
This session is for Level 1 publishers. Pre-launch/launch stage where you may not have monetization in place but you already have a monetizable media project which means:
Podcasters
Newsletter writers
Bloggers/writers
Video producers
Substack publishers are not allowed at these sessions per my Substack policy.
About the organizer
Lex Roman (they/them) is an indie publisher and subscription marketer with 250+ paid subscribers and $20k+ in sponsorship revenue for 2025. They're the creator of Revenue Rulebreaker and The Paid Newsletter Playbook.
Lex is building their media business and bringing you along for the ride. This session is one resource of many. Also check out the YouTube Channel, their blog and follow Lex on LinkedIn.
Get their free newsletter at RevenueRulebreaker.com